About Submoji

Submoji tracks what's trending across the decentralized social web—including Bluesky and Mastodon—and adds the context you need to understand why it's trending.

When you see "Mavericks" trending, we tell you it's about the Dallas Mavericks NBA team, not the surf spot in California. When "Taylor Swift" is trending, we show you whether it's about a new album, tour dates, or Grammy nominations—and we remember the last time she trended too.

Every hour, we automatically enrich trending topics with Wikipedia summaries, identify the key people and organizations involved, collect relevant news articles, and surface representative posts—so you can catch up on the conversation in seconds instead of minutes.

We combine trending data from across the decentralized social web—Bluesky, Mastodon, and other sources—with information from Wikipedia, Google Trends, and AI-powered analysis to give you the full picture of what's happening and why people are talking about it.

We believe social media would be better if everyone had context before reacting. When you see a name trending, you shouldn't have to click through 20 posts to figure out who they are or why everyone's talking about them.

Submoji is built for the "wait, why is that trending?" moment. We're not trying to tell you what to think—we're just giving you the Wikipedia summary, relevant links, and representative posts so you can form your own opinion with full context.

Think of us as your research assistant for the internet's collective attention span.

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  We disambiguate. "Mavericks" gets matched to the Dallas NBA team, not the surf spot. "Apple" the company vs. the fruit. We figure out which one people are actually talking about.
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  We remember. When a topic trends multiple times, we show you how the story has evolved. Last time it was about an album release, this time it's about tour dates.
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  We add sources. Every topic gets a Wikipedia summary, key people and organizations, news articles people are sharing, and representative posts from the conversation.
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  We update hourly. Fresh context without refreshing the page every minute. We catch new trends as they emerge and track when they stop trending.